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Consultant's Corner

Thanks to a quick, professional response by their Safeguard consultant, a local police department in southwest Ohio was able to forge an even stronger bond with the community they serve.

Each August, like hundreds of others across the country, the department participates in the annual National Night Out (NNO) to promote crime prevention, police-community partnership and neighborhood camaraderie. The NNO organization does an excellent job of providing a catalog full of promotional products available for these events, but none of them can be personalized to individual police agencies.

Seeing an opportunity to help the hometown PD publicize their identity in the local community, their Safeguard consultant came to the rescue with specially embroidered shirts, drawstring backpacks, caps and water bottles, featuring the department's name and logo, which made the NNO a much more personal event to the 1,500 residents in attendance.

Promotional products work best when backed by good ideas and smart planning. Your Safeguard consultant is ready to help you with both.